Identifying emerging trends can help your business be the first mover and capture consumer interest. It can also help you develop a new product that is in demand and outperforms your competitors.
Exploding Topics is an AI-powered tool that identifies future trends. The software analyzes online discussions, searches, and social media interactions to spot upcoming topics.
1. Increased traffic
The digital landscape is crowded, and traditional keyword research and content creation strategies may not be enough to grab the attention of your audience. Fortunately, exploding topics can help you gain traction and drive traffic to your website or blog. These trends are rapidly gaining momentum, so you can create content about them before your competition does. This will give you a leg up in the search rankings and increase your visibility.
In addition to boosting your SEO, exploding topics can also lead to more organic engagement and brand loyalty. This is because your audience will recognize your company as an authority in the field. In addition, people will be more likely to share your content if it is relevant and exciting to them. If you are able to spot a trend early, you can use it in your marketing materials and establish your company as an industry leader.
A free system, like Google Trends, allows you to view trend data over weeks, months, or even years. This software can help you determine whether a topic is likely to continue growing in popularity or even go viral. This information will help you develop a marketing strategy and position yourself as an expert in your field.
Unlike Google Trends, which only shows results when you input a specific keyword, Exploding Topics displays all trends that are gaining momentum across a wide range of industries and categories. This way, you can easily find the right direction for your business. In addition, the tool includes a database of over 14,000 trending topics with historical Google search data to analyze their growth potential.
Exploding Topics also offers instant trend alerts that will notify you of a new trend as soon as it is discovered. This feature is ideal for marketers who are looking to beat their competitors in the search rankings and boost their organic traffic. In addition, the platform’s API allows users to build custom dashboards and integrate the data into existing data sources. Users can also drill down on very specific subtrends to get more targeted results.
2. Increased conversions
As you can imagine, attracting lots of traffic is one thing, but getting that traffic to convert on your site and in your products and services is another. When eCommerce brands leverage trending topics in their content, promotions, and website design, they attract and engage individuals who are in the research or consideration phases of the buyer’s journey – a crucial step that can lead to increased online sales.
When you produce content based on trending topics, you can leverage the heightened search volume that comes with those keywords to improve your organic search engine optimization (SEO) performance. This can increase your website’s overall ranking and lead to more organic traffic, which can lead to higher conversions for your eCommerce business.
While coming up with new topic ideas for blog articles on a consistent basis can be challenging, using tools that identify exploding trends can help cut your creativity and research time in half. Plus, you can rest assured that the topic you choose will be relevant to your audience and drive traffic, keep readers engaged, and inspire them to share your article with their networks.
If you want to see what the latest trends are, there are many great free and subscription-based tools available. One such device is Exploding Topics, which uses an AI-driven algorithm to scan and analyze billions of search results across a variety of sites and media sources. This minimizes the chance of missing a critical rising trend because it explores a much more significant amount of data than human analysts could ever hope to review.
The tool allows you to search trends by category and a specific time frame. For example, you can search for “athletic greens” and view the trend over a month, three months, or even the past year to get a sense of how it’s grown in popularity.
If you want to take your research and marketing strategy a step further, you can purchase a subscription to the premium version of the tool. The Pro version of Exploding Topics offers additional features, such as the ability to set alerts, access historical data, and create customized topic lists.
3. Increased authority
As a marketer, you want to keep your content strategy fresh. This is a challenging task, especially when you’re competing against so many other businesses and blogs. But if you can identify emerging trends before they hit mainstream, then you can create content that’s unique and valuable to your readers. That will give you a competitive advantage and build your authority.
Exploding Topics is an online tool that can help you stay ahead of the curve by identifying under-the-radar industries, products, and categories months or even years before they become mainstream. This makes it an excellent tool for e-commerce businesses looking to capitalize on rising consumer interest, venture capitalists searching for new investments or startups to invest in, and entrepreneurs exploring potential partnerships and niche markets.
The tool is based on an algorithm that analyzes millions of topics and keywords from forums, social media, and tech news articles to uncover emerging trends and under-the-radar markets. It then searches for related terms and displays a list of trending topics in different categories, regions, and time frames. It also shows users if the trends they are searching for have been growing or plateauing, giving them an idea of how much momentum they have.
This is a powerful tool for marketers who are struggling to come up with unique ideas for their content. Using this tool can help you stay ahead of the competition and create content that will generate more leads and sales. It can also help you discover new content opportunities by identifying niche topics and areas that are not yet saturated with content. This will allow you to establish yourself as an expert in the trending industry and attract a dedicated audience, which can lead to brand loyalty.
It can be difficult to find trends that have not already been written about, but Exploding Topics provides a list of trending topics based on its algorithm, making it easier to spot and capitalize on emerging trends. The tool also offers a free trial, so you can try it out and see how it works for you.
4. Increased SEO
Using exploding topics can be an effective strategy for SEOs because they allow you to create content around keywords that are likely to become popular in the future. This can help you to rank higher in search engine results pages (SERPs), which can result in more organic traffic for your website. Additionally, if you’re able to optimize your content for emerging search terms before your competitors catch on, you can outperform them in the rankings.
The best part about utilizing exploding topics is that they’re often easier to rank for than evergreen keywords. This is because Google rewards websites that are able to create fresh and relevant content that meets the needs of its users. In addition, if you can find keywords that have room for exponential growth in the next few months or years, you can get ahead of your competitors and earn a high-ranking position without spending a lot of money on advertising.
Furthermore, if you use a tool like Exploding Topics, you can quickly identify exploding topics and then create articles and blog posts about them. This can help you to build a following of people who are interested in your content, and it can also encourage them to share your work with their friends and family. As a result, you’ll be able to generate more leads and sales from your website in the long run.
Another benefit of utilizing exploding topics is that it allows you to be one of the first to write about a trending topic. This can help you to build a loyal audience and establish your brand as an authority in the industry. Additionally, if you’re a business that produces videos, then you can use exploding topics to help you develop engaging content that your audience will enjoy.
In a recent podcast episode, Brian Dean of Backlinko discussed the importance of implementing exploding topics into your content marketing strategy. In the episode, Brian discussed how he was able to generate tens of thousands of new search engine rankings for Possible Finance by creating blogs around exploding topics related to COVID financial support in March 2020.
